What follows is a reconstruction of something that happens every night, on real websites, with no trace in your analytics: a customer's AI agent trying to give a business money - and being turned away by its website. Tonight it's a restaurant. Tomorrow it's any site that sells anything.
Read the intercept
FRI · 18:47 · SOMEWHERE IN YOUR CITY
Dana → agent
"book me a table for 2 tonight at 7:30 - that Italian place on 5th, Lucia's"
SESSION TERMINATED AFTER 1:46TABLE FOR 2 - NEVER SEATED
agent → Dana
I couldn't book Lucia's - their reservation system wouldn't let me through, and I couldn't read their menu to check if they have the burrata you like. Want me to find somewhere similar nearby?
SESSION COMPLETE IN 0:42TABLE FOR 2 - CONFIRMED FOR 7:30
agent → Dana
Done - table for 2 at Bartolo's Trattoria, tonight 7:30. They had the burrata. Confirmation's in your email.
Dana → agent
"perfect ❤️"
The part nobody saw
Lucia's never knew any of this happened.
No bounce in the analytics. No abandoned cart. No missed call. A customer who asked for Lucia's by name ate at Bartolo's - because a machine couldn't read a PDF, and a widget said no to a stranger.
The new walk-by
This is the new walk-by.
People are handing their browsing to AI agents - find the hours, read the menu, book the table. When the agent fails on your website, it doesn't persist like a hungry human. It reroutes. Quietly. Every night.
And this isn't a restaurant problem. It's every site that sells anything - bookings, carts, checkouts, signups, quotes.
What we do
Unannounced shows you the conversation you've been missing.
We send the same AI agents your customers use to your website - unannounced, no hints, no special access - and attempt the tasks that decide whether you get the sale. For restaurants: find the hours, read the menu, find the address, check availability, book a table. Several attempts each. Every second recorded.
You get the tape: video of the agent succeeding or giving up on your site, with every blocker named in plain English - including the exact element that stopped it, like a booking widget that won't load or a checkout button a third-party app has quietly hijacked. No score out of 100. Evidence.
Runs on any store · Shopify · Wix · Squarespace · WooCommerce · BigCommerce · custom
Run a scan
Run your scan. See if your site is agent-ready.
A growing share of your customers send an AI agent first. Find out whether yours can get through and finish the task that earns you the sale.
# Unannounced# Your next customer isn't human.
What follows is a reconstruction of something that happens every
night, on real websites, with no trace in your analytics: a
customer's AI agent trying to give a business money, and being
turned away by its website. Tonight it's a restaurant. Tomorrow
it's any site that sells anything.
## The intercept - FRI 18:47, somewhere in your city
- Dana -> agent: "book me a table for 2 tonight at 7:30 - that
Italian place on 5th, Lucia's"
- agent -> Dana: "On it. Checking Lucia's website now."
### session 7F3A · lucias-restaurant.com
- GET / - 200 OK · 0:02
- locate "menu" · 0:09
- parse menu.pdf - UNREADABLE · 0:21
- locate "reservations" · 0:34
- widget challenge - BLOCKED · 1:08
- retry 2/2 - CANNOT PROCEED · 1:46
- verdict: session terminated after 1:46 - table for 2, never seated
- agent -> Dana: "I couldn't book Lucia's - their reservation
system wouldn't let me through, and I couldn't read their menu.
Want me to find somewhere similar?"
- Dana -> agent: "ugh. sure, somewhere like it"
### session 7F3B · bartolos-trattoria.com
- menu readable - burrata $14 · 0:06
- availability - tonight 7:30 · 0:18
- booking placed - "Dana" · 0:42
- verdict: session complete in 0:42 - table for 2, confirmed for 7:30
- agent -> Dana: "Done - table for 2 at Bartolo's Trattoria,
tonight 7:30. They had the burrata."
- Dana -> agent: "perfect"
---## The part nobody saw
Lucia's never knew any of this happened. No bounce in the
analytics. No abandoned cart. No missed call. A customer who asked
for Lucia's by name ate at Bartolo's - because a machine couldn't
read a PDF, and a widget said no to a stranger.
## This is the new walk-by
People are handing their browsing to AI agents - find the hours,
read the menu, book the table. When the agent fails on your
website, it doesn't persist like a hungry human. It reroutes.
Quietly. Every night. And this isn't a restaurant problem. It's
every site that sells anything: bookings, carts, checkouts,
signups, quotes.
## What we do
Unannounced shows you the conversation you've been missing. We
send the same AI agents your customers use to your website -
unannounced, no hints, no special access - and attempt the tasks
that decide whether you get the sale. You get the tape: video of
the agent succeeding or giving up on your site, with every blocker
named in plain English. No score out of 100. Evidence.
Runs on any store: Shopify · Wix · Squarespace · WooCommerce ·
BigCommerce · custom
---## Run your scan. See if your site is agent-ready.
1. Enter your URL
2. Pick the tasks to test
3. Agents run the scan
4. Get your report, with video
[Run your scan](https://unannounced-app.web.app/register)